Getting money to pay for college is the goal. If you want to get access to any of it (and re-qualify year after year); you have to understand how the money works. When you clearly understand the money, you will be in a position to compare and contrast offers from different schools realistically.
Listen to Ryan Stoutt, recipient of 24 full College Football scholarship offers talk about the importance of Playing the Recruiting Game™ when wanting to earn an Athletic Scholarship. The more you know the more you will understand why you have to take a business approach to the Recruiting Process.